Posts Tagged Microsoft
Microsoft Buys Skype – Is it a good business decision?
Posted by Aniruddha Badola in Technology on May 11th, 2011
Microsoft has bought Skype for a huge amount of $8.5 billion, in an all-cash deal. The deal is unprecedented for Microsoft. It underlines Microsot’s commitment to dominate internet space in next few years.
Microsoft plans to integrate Skype into a variety of products, including Lync, a business communications product, Xbox Live, Kinect, Outlook and Hotmail.
The biggest beneficiary can be Windows Phone 7, which needs to compete against Google Voice and Apple Facetime.
Microsoft has vowed to keep Skype available on non-Microsoft platforms, which include Google’s Android and Apple’s iPhone that compete directly with the new Windows Phone 7.
Microsoft has placed heavy bets on this. Only time will tell how it will make use of this splurge.
Bing gains share
Posted by Aniruddha Badola in Enovabiz on September 23rd, 2009
Microsoft’s Bing search engine ate in to Google’s market share during August, according to new data. A research note from JPMorgan cited data from industry tracker comScore to show that Bing’s search share had grown from 8.9 percent in July, to 9.3 percent in August in the United States.
Bing chipping away
The Bing search engine was launched by the Redmond behemoth in June 2009.
Google’s share of the search market in the United States in August only declined by 0.01 percent – standing at about 64.6 percent – whereas the overall U.S. search market volume increased 15.5% from July. The U.S. search market volume increased 19.2 percent compared to August 2008.
Yahoo Inc. took second place behind Google, with a market share of 19.3 percent, almost unchanged from July.